Point of Care Media Survey
Does the Point of Care Marketing Association communicate enough with the industry?
Does not communicate enough
1
2
3
4
5
Communicates very frequently
Does the Point of Care Marketing Association provide enough educational resources for the POC industry?
Does not provide enough resources
1
2
3
4
5
Provides enough resources
Is the information shared by the Point of Care Marketing Association valuable?
Not valuable
1
2
3
4
5
Very valuable
Is Point of Care an easy media channel to plan?
Very challenging
1
2
3
4
5
Very easy
Is it easy to contract for POC media?
Not easy to contract
1
2
3
4
5
Very easy to contract
Please rate how easy The Point of Care Marketing Association Verification and Validation Guidance is to understand
Not easy to understand
1
2
3
4
5
Very easy to understand
How innovative are Point of Care tactics?
Not innovative at all
1
2
3
4
5
Very innovative
Are you satisfied with how and when POC programs are measured?
Not satisfied
1
2
3
4
5
Very satisfied
How do you rank the POC channel from an integrity standpoint?
Low Degree of Integrity
1
2
3
4
5
High Degree of Integrity
Is it easy to execute digital creative for point of care tactics across partners?
Not very easy to execute creative
1
2
3
4
5
Very easy to execute creative
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