| PRESENTER' BIOGRAPHY
Sterling Fairholm Reliance Insurance Brokers & San Jose Insurance Brokers Agency Sterling Fairholm is an independent Property & Casualty insurance broker and CEO of Reliance Insurance Brokers, based in Walnut Creek. He specializes in the California insurance market, working closely with clients to navigate rising premiums, reduced carrier capacity, and increasing catastrophe risk in a volatile marketplace.
His expertise includes homeowners and auto insurance, wildfire-exposed properties, excess umbrella liability, and complex personal and commercial risk placement. As an independent broker, he focuses on carrier-agnostic solutions, proactive risk management, and long-term insurability strategies that align with clients’ broader financial and risk-management goals. |