You don't want to miss this.



Attendance Fee: $100 (inclusive of all classes/meals/events)

This is an invitation-only event. Registration is required. Please note that we expect this event to sell out.

Key Information

  • Dates: Thursday, February 8 and Friday, February 9, 2024
  • Time: Thursday February 8, 2024 8:30 am - 5:00pm and Friday February 9, 2024 8:30 am - 1:00 pm 
  • Location: Irving Convention Center at Las Colinas 500 W Las Colinas Blvd., Irving, TX 75039
  • Continuing Education: Approved for 12 hours of Texas CE credit (10 General and 2 Ethics)
  • Rooms: The Westin Irving Convention Center. Book your rooms here!

Sponsorship opportunities available! 

(contact [email protected])

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The 2024 WHAT THE HAIL? CONFERENCE will be held on February 8-9, 2024 at Irving Convention Center at Las Colinas in Irving, Texas. We will continue the two day seminar format – all day Thursday and a half day Friday morning (total of 12 TDI CE Credits). You will see that we have changed BACK to the name that everyone prefers: 2024 WHAT THE HAIL? CONFERENCE. We will still address a wide range of topics. Yes, most of the content will still focus on our two biggest perils – hail and wind. But we will also cover Texas freeze claims and all the other hot topics in the Texas first-party insurance claims process. Thursday will be the same fast-paced format with short 20-30 minute sessions that everyone has loved from past conferences. Friday will include longer sessions taking a deeper-dive into some of the most important topics we are dealing with right now (appraisal, fraud, concurrent causation, etc.). Come for either or both days!


We will be holding a welcome reception on Wednesday, February 7, 2024 to kick off the conference. And, of course, we will be once again add our legendary 80's Party on Thursday night for all attendees at the nearby Toyota Music Factory. The evening will include a reception, dinner, arcade classics, and concert featuring the best 80's cover band in the country: The Molly Ringwalds! Doors open at 6:00pm. All events are within a short walk from the Westin Hotel and Irving Convention Center, which are directly across from one another.



Register via the button on the left side of this page or click here. To help with the significant cost of putting on this event, including providing meals and the 80’s Party, as well as to avoid people signing up and not attending, there will be a nominal $100 attendance fee this year. We trust most of your employers will cover this cost for you. If not, and if paying the small $100 attendance fee yourself would create a material hardship for you, we have a scholarship option that will allow you to attend for free. Enter this code: "H41L24" and you will not be charged. 

When registering, you will be asked which events you plan to attend (Wednesday Welcome Reception, Thursday Conference, Thursday 80's Party, and Friday Conference). Please let us know so we can plan food & beverage totals. If a conflict arises and you are no longer able to attend, please let us know as soon as possible, as there is limited space for this event. If requested, refunds will be provided up to 14 days before the event.


We have reserved a limited number of specially discounted rooms at The Westin Irving Convention Center. The room rate is $249 plus taxes. In order to get this rate, please make your reservations no later than January 17, 2024. Please book your room via the link below.

Book your hotel room here.


Reach out if you have any questions. See everyone in February!!


2024 WHAT THE HAIL? CONFERENCE Welcome Reception

Please join us to kick off the conference, meet fellow attendees, and enjoy delicious appetizers and drinks from our open bar. The reception will take place at Vetted Well Las Colinas, a short walk from the hotel from 6:00 pm - 9:00 pm CST.

  • Wednesday, February 7, 2024
  • 6:00 pm - 9:00 pm
  • Vetted Well Las Colinas 320 W Las Colinas Blvd. a2, Irving, TX 75039 (on the second floor of the Alamo Drafthouse)


80's Party!

Please join us for a night of fun, games, music (and a few other special surprises) and watch yourself be transported back to the 80's. Dinner and drinks will be provided.

  • Thursday, February 8, 2024
  • Doors Open at 6:00 pm
  • Concert (The Molly Ringwalds) begins at 7:30 pm
  • The Pavilion at Toyota Music Factory (316 W Las Colinas Blvd., Irving, TX 75039)