The Alter Ego Effect by Todd Herman explains how creating a secret identity, or "alter ego," can help you overcome self-doubt and perform at your peak by tapping into your "Heroic Self". The book, based on Herman's work with athletes and executives, provides a system for developing an alter ego with specific qualities, a backstory, and an activation trigger (like an object or phrase) to use in high-pressure situations, allowing you to separate your performance from your everyday self-limiting beliefs. Available on Amazon. |
