Feb 07

Milk Money: The Corporate Hijack of Black Breastfeeding

Join our live webinar, "Milk Money: The Corporate Hijack of Black Breastfeeding", with Radical Moms Union. Discover how formula companies exploit digital platforms, targeting Black mothers with predatory marketing to push formula. Learn how Radical Moms Union is empowering mothers, lactation professionals, and birthworkers to fight back. Don't miss this powerful discussion on combating these harmful practices and advocating for change.

Virtual location

You will receive a confirmation email with a URL.

Feb 07, 2025 10:00am PT - Feb 07, 2025 12:00pm PT

Free

Formula companies have a long history of aggressive and underhanded marketing their products to vulnerable Black mothers. Now in the digital age, a crop of smaller, savvier, formula companies have found new (and pernicious) ways to target vulnerable new moms online by using Black birthworkers as marketing tools. Formula companies have recruited midwives, lBCLCs, and natural birth advocates to push formula on social media. The grassroots group, Radical Moms Union, have been waging a strategic campaign to build power among mothers, lactation professionals and birthworkers in order to end this virulent form of predatory marketing.

Objectives - Here's what you'll learn:

Attendees will be able to better critique partnerships between birthwork organizations and formula companies
Attendees will be able to identify new and innovative forms of predatory marketing online
Attendees will be better equipped to intervene on a colleague who may be recruited/volunteer to promote for a formula company

For those needing Continuing Education Credits, CERPs will be available for a $19 fee, with certificates accessible on breastfeedla.thinkific.com/courses/radical-moms-union

The recording of this event will be sent to all those registrants 2 weeks after the live event, and available for viewing for up to 3 years after the live event.

Meet the Speaker: Leslie Owens, RN, IBCLC

Leslie Owens, RN, IBCLC has 15 years of nursing experience and became an IBCLC in 2014. Her nursing background includes labor and delivery, antepartum, and maternal newborn care. Leslie's passion for breastfeeding began when her now teenage son was an infant and she had minimal support to nurse him. Through sheer determination she managed to breastfeed for two years and then went on to successfully breastfeed twins until the age of 4. Leslie continue to work as a hospital lactation consultant while running a private practice, as well as coaching and mentoring birthworkers and aspiring lactation professionals.

Meet the Speaker: LuAN Willams, BS

LuAn is a mother of two and a lactation advocate who is passionate about helping women navigate their journeys through pregnancy, birth, and breastfeeding.

Meet the Speaker: Brionna Giles MS, CD

Bri is a mom, doula and mental health advocate. 1 in 5 people suffer from postpartum mood disorders, but only 40% seek help. Her passion is to make sure families are supported and their voices heard as they go through pregnancy, birth and postpartum, until we close the gap in postpartum health care.

Meet the Speaker: Kelsey Dorsey RD, IBCLC

Kelsey is a registered dietitian, IBCLC, and full-spectrum doula, dedicated to supporting mothers through their journey. My passion lies in making a positive impact on the lives of mothers and fostering enduring relationships within my community.

Cancellation Policy

Payment Policy

Continuing Education Credits

After the webinar a recording will be sent to all registrants to view for up to 1 year after the live event, therefore no refunds will be granted. It is the responsibility of the participant to view the recording while it is available. This webinar will not be available for sale later.

Payment must be made during the time of online registration using a credit or debit card. If you need to make alternate payment arrangements such as a company check to be mailed to BreastfeedLA, you MUST pay the General Registration rate and contact info@breastfeedla.org. No Early Bird registration rates will apply to payments by check. This policy is in effect as of Aug 1, 2017.

RN: BreastfeedLA is an approved provider by the California Board of Registered Nursing. This course offers 2.0 contact hours of continuing education. BreastfeedLA’s provider number is CEP 16435. Licensee must maintain certificate for a period of four years.

IBCLC: BreastfeedLA is an approved Long-Term Provider by the International Board of Lactation Consultant Examiners #CLT113-36. 1.75 L- CERPs will be awarded.

RDs & OTs: Maintain a copy of the agenda and certificate for CPEs for Professional Development Portfolio.