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Sep 07

CWC Workshop: Don't just hit publish, LAUNCH your book!

Congrats, you wrote a book! You’ve been counting down to the day it publishes. Have you realized that publishing isn’t the final goal?

Wouldn’t it be great if your network actually read your book and discovered how valuable your content is so they can buy from you and/or refer you?

What’s your strategy to use this book to wake up and engage your network?

Our workshop presenter, Robbie Samuels, will cover four areas: timing, building a launch team, getting 50+ Amazon reviews, and designing a virtual book launch party.

Virtual location

You will receive a confirmation email with a URL.

Sep 07, 2024 10:00am - Sep 07, 2024 12:30pm

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$30.00 - $35.00

Robbie Samuels designs book launches with the aim of getting 50+ Amazon reviews, but the real goal is to wake up and engage the author’s network to build a pipeline and drive referrals.

He says that a byproduct of a strong launch is reaching #1 Best Seller, but that’s not the goal. Being a #1 Best Seller or #1 New Release is a fleeting accomplishment, while Amazon reviews are social proof that stay on your book’s sales page.

Robbie has received over 200 reviews for each of his independently published books, which collectively reached #1 Best Seller in 29 categories across four countries.

Join this session to learn how Robbie has built large book launch teams filled with likely prospects and likely referral partners and nurtured team members through writing and posting an Amazon review.

He will cover four areas: timing, building a launch team, getting 50+ Amazon reviews, and designing a virtual book launch party.

By attending this session, you will learn to:

  • Differentiate between your book’s publish date and launch date and how that fits into your 8+ week launch timeline.
  • Identify likely prospects, referral partners, and fellow authors for your launch team - and what pitfalls to avoid.
  • Personalize outreach through an email nurture sequence that guides launch team members through each step of the process.
  • Design a virtual book launch party that builds momentum for the author’s next offer rather than focus on the author’s success.

About the Presenter:

Robbie Samuels is an event design consultant, executive Zoom producer, and business growth strategy coach who has been recognized as a networking expert by NPR, PCMA, Harvard Business Review, Forbes, and Inc.

He is the award-winning author of three books that have collectively received over 650 5-star reviews, including ​​”Break Out of Boredom: Low-Tech Solutions for Highly Engaging Zoom Events,” which won a Gold award from the Nonfiction Authors Association.

Find Robbie at: