You don't want to miss this.
[[trackingImage]]

2025 NWA Boutique Show Merchant Application

Arkansas' favorite holiday shopping event, The Northwest Arkansas Boutique Show, will be held Friday and Saturday, November 21-22, 2025. Our 19th annual show promises to be the best yet as thousands of women flood the Rogers Convention Center for two big days of fabulous shopping! It's a holiday tradition you won't want to miss!


Apply today to become one of our select merchants!  Returning merchants will have the first right of refusal for their category and space through May 1, 2025. All other applicants will be juried and notified of acceptance or wait list no later than May 15, 2025... and possibly much sooner!


A $200 application deposit is required by May 1st to be considered during Merchant Jury, and will be applied toward overall booth balance. If a spot is not available, the deposit will be refunded in FULL. Booth balances are due September 15th.


Please read our merchant consent agreement below and click "Apply" to see booth sizes and prices. If you have any questions or need further information, we can be reached via e-mail at hello@nwaboutiqueshow.com


On behalf of the NWA Boutique Show, we thank you for your interest and hope to see you at the show! 

Booth Fees:


Details on booth fees and sizes are listed in the application when you click on the APPLY button. All standard booths (except Upstart Alley and outdoor boutiques) include a black pipe and drape backdrop (8' tall back drape with 3' tall side drape), one 6' rectangular skirted table (two for doubles, three for triples, etc.) two chairs, a small trashcan, early set-up the day prior to the show, and full access to our merchant hospitality lounge.

Important Dates:


May 1

Applications and deposits due

 

May 1-15

Merchant Jury

 

May 15

All merchants will be notified of acceptance or waiting list (possibly much sooner for returning merchants or open categories) Invoices for booth balances will be sent by end of May.

 

September 15

Booth fees due in full with unpaid space released to the waiting list.

 

November 10

Orders for electricity, WiFi, and extra tables due via our online ordering system. 

 

Thursday, November 19

Noon—9:00 p.m. Merchant Check-In and Set-Up

 

Friday, November 21

7:30 a.m. Doors open to Merchants to finalize booths

8:30 a.m. Merchant Announcements

9:00 a.m.—11:00 a.m. VIP Shopping Hours benefiting Junior Civic League

11:00 a.m.—5:00 p.m. Holiday Shopping Hours

5:00—9:00 p.m. Girls Night Out benefiting Junior League of NWA

                                           

Saturday, November 22

7:30 a.m. Doors open to Merchants to re-stock booths

9:00 a.m.–6:00 p.m. Holiday Shopping Hours

6:10 p.m.–9:00 p.m. Merchant Take-Down

Merchant Consent

 

To participate in the Fall 2025 NWA Boutique Show, each merchant must carefully read and consent to the following before applying:



  • Applications should be submitted along with $200 deposit by May 1, 2025. Merchant Jury will meet May 1-15. Applicants will be notified of acceptance or wait list no later than May 15. Deposit will be refunded in full if put on waiting list. Full booth fees will be due no later than September 15, 2025. 
  • The criteria by which merchants are selected include quality/uniqueness of merchandise, booth decor/display, and timeliness of application. All merchants must supply photos or samples with descriptions of their product/service for evaluation by the NWA Boutique Show Merchant Jury. 
  • Merchants may only bring items that have been juried and approved.  At the discretion of the NWA Boutique Show staff, merchant may be asked to remove unapproved items.
  • Direct sales, franchises or national chains are not typically accepted, but will be considered case-by-case.
  • There is to be no copying of other merchants’ ideas or merchandise. Limited overlap is important for the success of all participants.
  • We do not allow ANY music, microphones, or speakers in individual merchant booths. We create an atmosphere with festive house music and periodic announcements and will not allow conflicting sound.
  • Cooking in merchant booths is allowed with permission from NWA Boutique Show producer and Arkansas health permit. We will allow certain items, but they MUST be approved in advance. (Absolutely no broccoli, cabbage, or strong odorous smells.)
  • Please keep booth displays to a reasonable height. Please respect the merchants around you.
  • No unfinished backs of side displays over 3' tall will be tolerated as this is extremely disrespectful to your adjacent merchants. You must cover with black drape to match existing pipe/drape.
  • We are known for our festive, positive, and uplifting environment. Therefore, merchants are expected to be courteous, respectful, and professional at all times.  Foul language, negative attitudes, and unprofessional behavior will not be tolerated.
  • Booth assignments will be made after the jury selection process is complete AND booth fees have been received. All booth fees must be received in full by September 15, 2025. Booth location will be assigned by the NWA Boutique Show staff based on availability. Booth numbers are typically published by October 1st
  • All booths (except Upstart Alley and outdoor spaces) include a black pipe and drape backdrop (8' tall back drape with 3' tall side drape,) one 6' skirted rectangular table (two for doubles, three for triples, etc.) two chairs, a small trashcan, early set-up the day prior to the show and full access to our merchant hospitality lounge. Please note: Wi-Fi, electricity, and extra tables are offered a la carte for an additional charge via the Merchant Kit. 
  • Merchants must keep booth area clean and tidy during the show and are responsible for removing individual trash after the show. All supplies and props must be removed upon departure. Any remaining merchandise and/or supplies will be discarded. 
  • Merchants will be asked to help distribute advertising materials and pitch in on P.R. for the show's social media campaign.
  • In the rare case that someone is injured during the show, the Boutique Show as a whole and its organizers will not be held responsible. Each individual merchant will be held responsible for what happens in their area.  Merchants should carry a business liability policy.
  • Merchant must agree to the following Liability Policy: Exhibitor or third party representative shall be fully responsible to pay for any and all damages to property owned by the Rogers Convention Center or NWA Boutique Show, their owners or managers, which results from any act or omission of Exhibitor or third party representative Exhibitor or third party representative agrees to defend, indemnify and hold harmless, Rogers Convention Center or NWA Boutique Show and their respective owners, managers, officers or directors, agents, employees, subsidiaries and affiliates, from any damages or charges resulting from their use of the property, including attorney fees and expense. Exhibitor's or third party representative’s liability shall include, without limitation, all losses, costs, damages, or expenses arising from or out of or by reason of any accident, property damage, bodily injury or other occurrences to any person or persons or property, including the Exhibitor or third party representative, its agents, employees, and business invitees which arise from or out of the Exhibitor's or third party representative‘s occupancy and use of the exhibition premises, Hotel or any part thereof. Exhibitor or third party representative agrees to provide a certificate of insurance to hotel which names the Rogers Convention Center and NWA Boutique Show as additional insureds to their policy.
  • Merchants are provided with the Arkansas Department of Finance Tax Forms and must fill them out daily and submit sales totals.
  • Delivery of items is between individual merchant and customer. Prompt delivery of custom items is expected.
  • Each merchant is required to honor three $15 "gift certificates" to be used for volunteer incentive, door prizes and marketing/promotion purposes. These "gift certificates" will be printed by the NWA Boutique Show and MUST be honored by said merchant at time of surrender. Gift certificates will expire at the end of the show and carry no cash value. 
  • Booth deposits for approved merchants are locked in and non-refundable past May 1, 2025. Before that date, the deposit may be refunded upon request and approval. (Merchants on the waiting list or whose category is full will receive 100% refund of any submitted fees.)
  • A $25.00 fee will be charged for all returned checks.

Please continue to registration if you have read and accept these terms. Upon $200 application deposit and jury approval, you will receive a merchant packet with full details on the show, invoice for booth balance, hotel booking information, marketing and booth ideas, etc.

Thank you, - NWA Boutique Show Staff

Facebook  Instagram