| It can jumpstart your company, expand your visibility and lead to revenue growth - whether you’re looking to finance your startup, launch a new product or expand an existing business. But it does more. Unlike “traditional” funding, crowdfunding can increase your brand visibility and market reach or allow you to test market products and customer messaging. Crowdfunding allows your customers and community to participate in your business and connects you to a community of small business funders who can support and advocate for your business.
There are many crowdfunding options; whether you’re looking for debt, equity or just the money you need to launch a product, service or creative venture, there’s a crowdfunding option that may work for you.
Planning is key to a successful crowdfunding campaign. Which type of crowdfunding should you go with? Which platform? How do you plan, create effective messaging, attract your “crowd” and build momentum for a successful campaign? This webinar will cover these and other key questions. There will be opportunities for Q&A.
WHAT YOU WILL LEARN At the end of this workshop, you will have the knowledge and resources to:
- Evaluate if, when and how to crowdfund your business.
- Compare the crowdfunding options available to grow your business
- Evaluate the option that is best for you
- Design and plan a successful campaign
- Develop positioning and marketing tools to support your crowdfunding efforts
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