For Immediate Release

PROCEED, Inc.,- National Center for Training, Support and Technical Assistance (NCTSTA) Receives Funding from the Centers for Disease Control and Prevention (CDC) to Build Latino/Latinx Community Capacity to Respond to COVID-19, through the Strategic Mobilization of Latino/Latinx Serving Community-Based

Organizations Across the Nation

Elizabeth, NJ–

A disproportionate number of Latino/Latinx communities across the US have been devastated by the COVID-19 pandemic in 2020. According to the CDC, Latino/Latinx individuals, when compared to non-Hispanic White persons, are 2.8 times more likely to become infected with COVID-19, nearly 4.6 times more likely to become hospitalized by the virus, and are 1.1 times more likely to die from it.

PROCEED, Inc.,- NCTSTA, a nonprofit organization located in Elizabeth, New Jersey, has been commissioned by the CDC to lead a national Capacity Building Assistance program, "Building Latino Community Capacity to Respond to COVID-19." The program is intended to increase the capacity of Latino/Latinx communities to respond to the pandemic, specifically in states where COVID-19 has hit Latino/Latinx communities the hardest. To achieve its aim, PROCEED, Inc.,- NCSTA is funding and partnering with trusted national and local Latino/Latinx-identified and Latino/Latinx-serving community-based organizations (CBO’s) that work with Latino/Latinx populations at elevated risk for COVID-19. 

Project components will include:

  • Strategically assessing the impact of COVID-19 among Latino/Latinx communities, or segments of the community, disproportionally affected by COVID-19 in key U.S. states.
  • Designing culturally, linguistically, and situationally competent bilingual COVID-19 messaging for various segments of the Latino/Latinx population.
  • Training & mobilizing teams of Promotoras/Community Health Workers to deliver accurate COVID-19 prevention messages and community mitigation strategies to stay healthy during and after the pandemic.
  • Convening a high-functioning Latino/Latinx COVID-19 National Advisory Committee (NAC) comprised of partners, funders, and key community stakeholders across the US.
  • Linking communities to local COVID-19 testing, treatment, resources and other health & human services to mitigate the impact of the pandemic on the Latino/Latinx communities in targeted regions.

Collectively, this national COVID-19 Latino/Latinx coalition will help expand the projects' reach across various health, human services, faith-based, social, and economic sectors. The coalition will ensure that accurate, timely, and culturally & linguistically appropriate information and resources are accessible to the most vulnerable Latino/Latinx groups. Promotoras, trusted community health workers, will help facilitate awareness and science-based information related to COVID-19 prevention, testing, and treatment. They also will refer and link individuals and families to essential services offered by trusted local providers.

Six community-based Core Partner organizations have been funded by PROCEED, Inc.,- NCTSTA to implement this initiative: Farmworker Justice, Latino Commission on AIDS (LCAO), El Centro, Progreso Latino, Chicago Hispanic Health Coalition (CHHC), and Rural Community Workers Alliance (RCWA). Together they will reach Latino/Latinx communities in California, Florida, Arizona, Kansas, Missouri, Rhode Island, Ilinois, New York City, and Oregon. Jointly, they will work with Latino/Latinx communities that include, but are not limited to, individuals with pre-existing chronic health conditions, women and families, immigrants, and essential workers (e.g., meatpacking workers, farmers), among other Latino/Latinx segments across the acculturation spectrum. The project launched in September and will run through June 2021.

For more information, contact:

Stephanie Campos, Program Coordinator, PROCEED, Inc.,- NCTSTA

Phone: (908) 351-7727 Ext: 308

About PROCEED, Inc.

PROCEED, Inc., established in 1970, is a 501(c)3 health and human services organization aimed at improving the socioeconomic needs affecting residents in the city of Elizabeth and Union County, New Jersey. Services range from a Family Success Center to preschool centers, parenting & child abuse/neglect prevention, youth development, senior citizen home repair, specialized health services (i.e., PReP, mobile testing, and partner notification), alcohol & substance abuse treatment, and other community health initiatives. Every year PROCEED, Inc. provides an array of social, health, and energy conservation services to approximately 15,000 individuals and families throughout Union County, most of which are free or provided on a sliding scale.

PROCEED, Inc.,- National Center for Training, Support and Technical Assistance (NCTSTA) provides customized capacity building services and cutting-edge training and technical assistance to nonprofit community-based health and human service organizations, civic organizations, health departments, governmental organizations, and academic institutions seeking ways to maximize current resources, talent, and technology to become more effective, efficient, and self-sustaining- throughout the United States, Puerto Rico, and the U.S. Virgin Islands.

*PROCEED, Inc.,- NCTSTA uses and recognizes the term "Latinx" to acknowledge and reflect gender-neutral individuals of Latin American heritage or descent, as a non-binary alternative to Latino or Latina.

**The "Building Latino Community Capacity to Respond to COVID-19" project is 100% supported by the Centers for Disease Control and Prevention(CDC) of the U.S. Department of Health and Human Services (HHS) under CDC/HHS Funding Opportunity OT18-1802, entitled "Strengthening Public Health Systems and Services through National Partnerships to Improve and Protect the Nation's Health" via a Cooperative Agreement with PROCEED, Inc. The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement, by CDC/HHS, or the U.S. Government

Follow us at: “ProceedNCTSTA” on FacebookTwitter and Instagram